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HABUSH v. CANNON

No. 2011AP1769.

828 N.W.2d 876 (2013)

2013 WI App 34

Robert L. HABUSH and Daniel A. Rottier, Plaintiffs-Appellants, v. William M. CANNON, Patrick O. Dunphy and Cannon & Dunphy, S.C., Defendants-Respondents.

Court of Appeals of Wisconsin.

Opinion Filed February 21, 2013.

Attorney(s) appearing for the Case

On behalf of the plaintiffs-appellants, the cause was submitted on the briefs of James R. Clark and Adam E. Crawford of Foley & Lardner LLP, Milwaukee.

On behalf of the defendants-respondents, the cause was submitted on the brief of J. Ric Gass of Gass Weber Mullins, LLC, Milwaukee.

Before LUNDSTEN, P.J., HIGGINBOTHAM and BLANCHARD, JJ.

LUNDSTEN, P.J.

¶ 1 This appeal concerns the right of privacy, as codified in WIS. STAT. § 995.50(2)(b),1 and the practice of using a person's name as a "keyword" search term in an Internet search engine. Here, the law firm Cannon & Dunphy bid on the search terms "Habush" and "Rottier" through Google, Yahoo!, and Bing search engines. Cannon & Dunphy, by successfully bidding on the names Habush and Rottier, assured that...

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