CURTIS v. ALTRIA GROUP, INC.

No. A10-0215.

813 N.W.2d 891 (2012)

Gregory CURTIS, et al., individually and on behalf of all others similarly situated, Respondents, v. ALTRIA GROUP, INC., Respondent, Philip Morris, Inc., Appellant.

Supreme Court of Minnesota.

May 30, 2012.


Attorney(s) appearing for the Case

Kay Nord Hunt , Margie R. Bodas , Diane M. Odeen , Lommen, Abdo, Cole, King & Stageberg, P.A., Minneapolis, MN; Martha K. Wivell , Sheller, P.C., Cook, MN; Stephen A. Sheller , Sheller, P.C., Philadelphia, PA, for respondents Gregory Curtis, et al.

George W. Soule , Nathan J. Marcusen , Bowman and Brooke LLP, Minneapolis, MN; Gregory P. Stone , Randall G. Sommer , Munger, Tolles & Olson LLP, Los Angeles, CA; David F. Herr , Maslon Edelman Borman & Brand, LLP, Minneapolis, MN, for appellant Philip Morris, Inc.

Lori Swanson , Attorney General, Alan I. Gilbert , Solicitor General, Benjamin Velzen , Assistant Attorney General, St. Paul, MN, for amicus curiae State of Minnesota.

Scott A. Smith , Nilan Johnson Lewis PA, Minneapolis, MN; John H. Beisner , Jessica Davidson Miller , Skadden, Arps, Slate, Meagher & Flom LLP, Washington, D.C.; Robin S. Conrad , National Chamber Litigation Center, Inc., Washington, D.C., for amicus curiae Chamber of Commerce of the United States of America.

Bruce Jones , Faegre & Benson LLP, Minneapolis, MN; Hugh F. Young, Jr. , Product Liability Advisory Council, Inc., Reston, VA, for amicus curiae Product Liability Advisory Council, Inc.

Charles A. Bird , Bird, Jacobsen & Stevens, P.C., Rochester, MN; Gary L. Wilson , Robins, Kaplan, Miller & Ciresi L.L.P., Minneapolis, MN, for amicus curiae Minnesota Association for Justice.

Thomas H. Boyd , Kristopher D. Lee , Winthrop & Weinstine, P.A., Minneapolis, MN, for amicus curiae Minnesota Defense Lawyers Association.

Prentiss E. Cox , Minneapolis, MN; William H. Crowder , Vildan A. Teske , Marisa C. Katz , Crowder Teske, PLLP, Minneapolis, MN, for amicus curiae National Association of Consumer Advocates.


OPINION

DIETZEN, Justice.

Respondents Gregory Curtis, et al., bring this action on behalf of themselves and others similarly situated against appellant Philip Morris, Inc.,1 and its parent company, Altria Group, Inc.,2 alleging that Philip Morris's use of the words "light" and "lowered tar and nicotine" to market and sell cigarettes was false and deceptive, and violated Minnesota's consumer protection...

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