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SNYDER'S LANCE, INC. v. FRITO-LAY NORTH AM., INC.

CIVIL ACTION NO. 3:17-CV-00652-KDB-DSC.

542 F.Supp.3d 371 (2021)

SNYDER'S LANCE, INC. and Princeton-Vanguard, LLC, Plaintiffs, v. FRITO-LAY NORTH AMERICA, INC., Defendant.

United States District Court, W.D. North Carolina, Charlotte Division.

Filed June 7, 2021.

Attorney(s) appearing for the Case

David H. Bernstein, Pro Hac Vice, James J. Pastore, Jr., Pro Hac Vice, Jared I. Kagan, Pro Hac Vice, Jeremy C. Beutler, Pro Hac Vice, Michael Compton McGregor, Pro Hac Vice, DeBevoise & Plimpton LLP, New York, NY, Alexander Miller Pearce, Wyrick Robbins Yates & Ponton LLP, Raleigh, NC, for Plaintiffs.

Alice Carmichael Richey, Nathan Adam White, Mary K. Mandeville, Alexander Ricks PLLC, Charlotte, NC, David E. Armendariz, Pro Hac Vice, William Gilbreth Barber, Pro Hac Vice, Pirkey Barber PLLC, Austin, TX, for Defendant.

FINAL ORDER AND JUDGMENT

In this case the Parties zealously dispute whether Plaintiffs' asserted trademark PRETZEL CRISPS is entitled to federal trademark registration. Indeed, this quarrel between two giants of the snack food industry is now more than a decade old and...

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