HARWOOD, Justice.
On December 14, 1999, Image Marketing, Inc. (hereinafter "IM"), sued Florence Television, L.L.C., and Valley Television, L.L.C., as well as other named and fictitiously named parties in the Lauderdale Circuit Court. The controversy stems from a television show IM produced, entitled "Cooper & Company" (hereinafter "the show"), which, based on several contractual agreements, Florence and Valley agreed to air on a television station they operated...
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