COORS BREWING COMPANY, Petitioner,
v.
Jay R. STROH, as Director, etc., Respondent.
Court of Appeals of California, Third District.https://leagle.com/images/logo.png
January 30, 2001.
Review Denied April 11, 2001.
Attorney(s) appearing for the Case
Rogers, Joseph, O'Donnell & Quinn and Renee D. Wasserman, Sean M. SeLegue, San Francisco, Karen A. Getman and James Robert Maxwell, San Francisco, for Petitioner.
Hinman & Carmichael and John A. Hinman, Richard D. Warren, San Francisco; Lynne J. Omlie, general counsel, for Distilled Spirits Council of the United States, Inc. as Amicus Curiae, for Petitioner.
Bailey and Ross, Bruce R. Bailey, Richard C. Herman, Los Angeles, Jigna P. Patel, for Promotion Marketing Association, Inc. as Amicus Curiae, for Petitioner.
Pillsbury, Madison & Sutro, Pillsbury, Winthrop and James M. Seff, Kevin M. Fong, J. Daniel Davis, San Francisco, for Anheuser-Busch, Incorporated as Amicus Curiae, for Petitioner.
Hinman & Carmichael and John A. Hinman, Richard D. Warren, San Francisco, Beth Aboulafia, for Seagram Chateau & Estate Wines Company as Amicus Curiae, for Petitioner.
Farella, Braun & Martel and Douglas R. Young, Richard Van Duzer, Stephanie P. Skaff, San Francisco, for Miller Brewing Company as Amicus Curiae, for Petitioner.
Rogers, Joseph, O'Donnell & Quinn, San Francisco, and Renee D. Wasserman, Karen A. Getman, Sean M. SeLegue, San
Francisco, for Beringer Wine Estates Company as Amicus Curiae, for Petitioner.
Bill Lockyer, Attorney General, Martin H. Milas, Senior Assistant Attorney General, Marybelle D. Archibald, Supervising Attorney General, Jeanne Wolfe and Tracy S. Hendrickson, Deputy Attorneys General, for Respondent.
Court of Appeals of California, Third District.
SCOTLAND, P.J.
By petition for a writ of mandate, the Coors Brewing Company (Coors) seeks to invalidate an amended regulation of the Department of Alcoholic Beverage Control (the Department) that effectively will prohibit alcoholic beverage licensees from continuing to conduct promotional contests in which cash prizes are given to consumers.1 Coors contends that the regulation (Cal. Code...
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