COMMONWEALTH v. AMCAN ENTERPRISES, INC.

No. 97-P-476.

47 Mass. App. Ct. 330 (1999)

COMMONWEALTH v. AMCAN ENTERPRISES, INC., & others.

Court of Appeals of Massachusetts, Suffolk.

July 21, 1999.


Attorney(s) appearing for the Case

Bruce G. McNeill for the defendants.

Anthony Rodriguez, Assistant Attorney General, for the Commonwealth.

Present: BROWN, DREBEN, & BECK, JJ.


DREBEN, J.

Between 1990 and 1994, the defendants, using the name "The New England Yellow Pages" and the logo "walking fingers," mailed approximately 2,345,000 advertising solicitations to businesses in Massachusetts. Alleging violations of G. L. c. 93A, § 2,2 and 940 Code Mass. Regs. §§ 3.05(1) and 3.16(2) (1993),3 by sending misleading and deceptive solicitations to consumers for listing in...

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