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THE FLORIDA BAR: PETITION TO AMEND RULES REGULATING THE FLORIDA BAR-ADVERTISING ISSUES

No. 74987.

571 So.2d 451 (1990)

THE FLORIDA BAR: PETITION TO AMEND THE RULES REGULATING THE FLORIDA BAR — ADVERTISING ISSUES.

Supreme Court of Florida.

As Corrected February 21, 1991.

Attorney(s) appearing for the Case

Alan C. Sundberg, Sylvia H. Walbolt and James R. Wiley of Carlton, Fields, Ward, Emmanuel, Smith & Cutler, P.A., Tallahassee, and John F. Harkness, Jr., Executive Director, James Fox Miller, President, Benjamin H. Hill, III, President-elect, John T. Berry, Staff Counsel, and Timothy P. Chinaris, Ethics Counsel, Tallahassee, for petitioner, The Florida Bar.

OVERTON, Justice.

The Florida Bar has petitioned the Court to amend the rules regulating attorney advertising. Notice of the proposed amendments was published in The Florida Bar News. The Court has received responses both in support and in opposition to the proposed changes. We approve, as modified, the Bar's proposals. We have changed the requirement that only a Florida Bar member be the spokesperson for the firm on television, eliminated the television disclosure...

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