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ECHO TRAVEL, INC. v. TRAVEL ASSOCIATES, INC.

No. 87-2864.

870 F.2d 1264 (1989)

ECHO TRAVEL, INC., Plaintiff-Appellant, v. TRAVEL ASSOCIATES, INC., Defendant-Appellee.

United States Court of Appeals, Seventh Circuit.

Decided March 20, 1989.

Attorney(s) appearing for the Case

Thomas M. O'Malley, Willian Brinks Olds Hofer Gilson & Lione, Ltd., Chicago, Ill., for plaintiff-appellant.

Nancy J. Sennett, Foley & Lardner, Milwaukee, Wis., for defendant-appellee.

Before COFFEY, FLAUM and MANION, Circuit Judges.

FLAUM, Circuit Judge.

This is a diversity case that involves the Wisconsin common law of unfair competition. Plaintiff-Appellant Echo Travel, Inc. ("Echo") filed suit against Defendant-Appellee Travel Associates, Inc. ("Associates"), alleging that Associates had attempted to pass off1 its vacation tour services as those of Echo, by distributing and using a promotional poster which was substantially...

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