OPINION
SAND, District Judge.
Plaintiffs are co-venturers in the creation and marketing of a line of stuffed plush bears, known as "Care Bears." The "Care Bears" are six pastel-colored plush stuffed toys, each carrying a different pictorial representation on its chest. In addition to these stuffed bears, plaintiffs also license or sell a number of other products—such as greeting cards and plastic toys—which
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