As Amended on Denial of Rehearing and Rehearing En Banc June 22, 1982.
REINHARDT, Circuit Judge:
Petitioner Sears, Roebuck and Co. is the largest retailer of general merchandise in the United States. As such, it is also one of the country's largest advertisers. This case presents a number of questions relating to the validity of a multi-product order issued by the Federal Trade Commission (the Commission) as the result of Sears' use of certain unfair and deceptive...
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