M. BRYCE & ASSOCIATES, INC. v. GLADSTONE

No. 77-791.

88 Wis.2d 48 (1979)

276 N.W.2d 335

M. BRYCE & ASSOCIATES, INC., Plaintiff-Appellant, v. GLADSTONE, and another, d/b/a Arthur Young & Co., Defendants-Respondents: MAYO, and others, Defendants.

Court of Appeals of Wisconsin.

Decided January 29, 1979.


Attorney(s) appearing for the Case

For the plaintiff-appellant there were briefs by Jack L. Goodsitt of Milwaukee, Wisconsin.

For the defendants-respondents there were briefs by Thomas O. Kloehen and Patricia K. Ballman of Quarles & Brady, of Milwaukee.

Before Decker, C.J., Cannon, P.J., and Robert W. Hansen, Reserve Judge.


DECKER, C.J.

M. Bryce & Associates, Inc., commenced this action seeking to recover against the respective defendants for breach of contract, appropriation of proprietary information and unjust enrichment.

According to the allegations of the complaint, Bryce is a Cincinnati-based software company engaged in the selling of a product bearing the registered trademark "Pride." "Pride" is a complete methodology for the design,

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