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NATIONAL ASS'N OF BL. SHIELD PL. v. STANDARD MATTRESS CO.

Patent Appeal No. 8960.

478 F.2d 1253 (1973)

NATIONAL ASSOCIATION OF BLUE SHIELD PLANS, Appellant, v. The STANDARD MATTRESS COMPANY, Appellee.

United States Court of Customs and Patent Appeals.

June 14, 1973.

Attorney(s) appearing for the Case

Melville Owen, Welton B. Whann, Owen, Wickersham & Erickson, San Francisco, Cal., attorneys of record, for appellant.

Ellsworth M. Jennison, Arlington, Va., attorney of record, for appellee. Sidney W. Russell, Arlington, Va., of counsel.

Before MARKEY, Chief Judge, RICH, BALDWIN and LANE, Judges, and ALMOND, Senior Judge.

BALDWIN, Judge.

This appeal is from the decision of the Trademark Trial and Appeal Board 1 dismissing an opposition to the registration by appellee for "mattresses for household use and not for hospital use," 2 of the following mark:

Appellant is The National Association of Blue Cross Plans, the plans associated with which are engaged in underwriting the expense of medical care under...

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