MINTZ, J.S.C.
This proceeding is brought by the Attorney General pursuant to N.J.S.A. 56:8-1 et seq., hereinafter referred to as the "Consumer Protection Act." He alleges defendant's business operation to be violative of N.J.S.A. 56:8-2, which in part provides:
The act, use or employment by any person of any deception, fraud, false pretense, false promise, misrepresentation, or the knowing, concealment, suppression, or omission of any...
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