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RITHOLZ v. CITY OF SALT LAKE

No. 8296.

3 Utah 2d 385 (1955)

284 P.2d 702

BENJAMIN D. RITHOLZ ET AL., D/B/A KING OPTICAL COMPANY, PLAINTIFFS AND RESPONDENTS, v. THE CITY OF SALT LAKE ET AL., DEFENDANTS AND APPELLANTS.

Supreme Court of Utah.

May 27, 1955.

Attorney(s) appearing for the Case

Christenson, Holmgren & Christoffersen, Geo. E. Bridwell, Salt Lake City, for appellants.

Keith Jay Holdsworth, Salt Lake City, amicus curiae.

Clifford L. Ashton, Salt Lake City, for respondents.

CROCKETT, Justice.

Price advertising of eyeglasses is prohibited by an ordinance of Salt Lake City. Its validity is here challenged.

Plaintiffs operate King Optical Company in Salt Lake City in which they sell eyeglasses to customers on prescription of licensed doctors and eye specialists.1 They engage in public advertising including the running of ads in local newspapers that they will sell any eyeglasses for the uniform price...

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