No. 18-3010.

932 F.3d 589 (2019)

SPORTFUEL, INC., Plaintiff-Appellant, v. PEPSICO, INC. and The Gatorade Company, Defendants-Appellees.

United States Court of Appeals, Seventh Circuit.

Decided August 2, 2019.

Attorney(s) appearing for the Case

Raymond P. Niro, Jr. , Attorney, Kyle Wallenberg , Attorney, Niro McAndrews, Chicago, IL, for Plaintiff-Appellant.

Floyd A. Mandell , Attorney, Julia Mazur , Attorney, Katten Muchin Rosenman LLP, Chicago, IL, for Defendants-Appellees.

Before Kanne, Barrett, and Brennan, Circuit Judges.

SportFuel appeals the district court's grant of summary judgment for Gatorade and its parent company, PepsiCo. SportFuel brought this suit against Gatorade alleging violations of its trademark after Gatorade rebranded itself with the slogan, "Gatorade The Sports Fuel Company." The district court deemed Gatorade's slogan a fair...

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