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GREAT SOUTHERN v. FIRST SOUTHERN

No. 80414.

625 So.2d 463 (1993)

GREAT SOUTHERN BANK, Petitioner, v. FIRST SOUTHERN BANK, Respondent.

Supreme Court of Florida.

October 7, 1993.

Attorney(s) appearing for the Case

David Baker and George Ord, Alley, Maass, Rogers & Lindsay, P.A., Palm Beach, and Jane Kreusler-Walsh and Larry Klein, Jane Kreusler-Walsh, P.A., West Palm Beach, for petitioner.

Lawrence S. Gordon and Robert H. Miller, Jr., Caruana, Gordon and Langan, P.A., Miami, for respondent.

SHAW, Justice.

We review Great Southern Bank v. First Southern Bank, 601 So.2d 584, 586 (Fla. 4th DCA 1992), in which the district court certified this question as one of great public importance:

IS THE NAME "FIRST SOUTHERN BANK" DESCRIPTIVE OR GENERIC, AND THEREFORE NOT ENTITLED TO PROTECTION IN THE ABSENCE OF PROOF THAT IT HAS ACQUIRED A SECONDARY MEANING?

We have jurisdiction. Art. V, § 3(b)(4),...

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