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McHUGH FULLER LAW GROUP v. PRUITTHEALTH

S16A0655.

794 S.E.2d 150 (2016)

McHUGH FULLER LAW GROUP, PLLC v. PRUITTHEALTH, INC., F/k/a Pruitt Corporation.

Supreme Court of Georgia.

Decided: November 21, 2016.

Attorney(s) appearing for the Case

Shannon McKenzie Sprinkle , Tyler J. Wetzel , Carlock, Copeland & Stair, LLP, 191 Peachtree Street, N.E., Suite 3600, Atlanta, Georgia 30303-1740, Charles Edward Peeler , Flynn Peeler Phillips, LLC, 517 West Broad Avenue, Albany, Georgia 31701, for Appellant.

Jason Edward Bring , Arnall Golden Gregory LLP, 171 17th Street, N.W., Suite 2100, Atlanta, Georgia 30363-1031, Gregory Tyson Talley , Coleman Talley LLP, P.O. Box 5437, Valdosta, Georgia 31603-5437, for Appellee.

In March 2015, McHugh Fuller Law Group, PLLC ("McHugh Fuller") began running a month-long, statewide Georgia advertising campaign targeting PruittHealth, Inc. and its affiliated nursing homes (collectively, "PruittHealth"). PruittHealth filed suit against McHugh Fuller under Georgia's trademark antidilution statute, OCGA §...

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